今日访谈：B2B是什么意思，如何利用B2B平台做外链？2024/5/15

情非得已

　　在以往的网络营销中，企业经常喜欢利用传统广告工具去推广，比如：B2B平台，虽然新媒体平台对B2B网站不断的冲击，转化率也在逐渐降低，但从目前来看，仍然是有利可图。

　　特别是SEO人员，对于一些稀缺性的产品，在做外链建设的过程中，很难找到行业论坛与专家协会，免费B2B平台，便成了首选之一。

　　B2B是什么意思？

　　简单理解：B2B是企业与企业之间一种相互影响与交易的营销关系，相关业务只发生在企业之间，它的英文全称是Business to Business。

　　而B2B平台则是企业黄页的集合，包含众多行业的网站，它也是企业与企业之间建立桥梁的重要纽带，同时也是企业营销推广首选的目标之一，特别是一些垂直的B2B平台，很受中小企业欢迎。

　　对于刚刚入职的SEOer，经常听到的问题就是B2B怎么发外链，


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